To better enhance the viewing of digital publishing and solve the problem of file sharing for different computer systems, in 1993, Adobe Acrobat (PDF) was introduced. In 1991, Adobe Premiere, an essential tool for motion graphics, video editing, and multimedia production was brought to the market, taking design to the next level. This image manipulation software application very soon became the most popular and successful Adobe program worldwide.ĭuring this time, Adobe really put effort into developing new applications for creative work. At the same time, Adobe also released Type Library.Īnother big moment for Adobe was when it introduced Photoshop two years later.
This vector-based program is widely used by graphic designers internationally.
In 1987 Adobe introduced Adobe Illustrator, software for creating vector graphics, drawings, posters, logos, typefaces, presentations, and other artworks. While handling the situation of the font wars, Adobe continued focusing on desktop software development. Apple teamed up with Microsoft trying to sell Adobe stock and develop their own font-rendering technology called TrueType. Soon after, Apple and Adobe had disagreements on the type licensing fees which caused the font wars in the late 1980s. Adobe reported making $100 million a year in printer software and font licensing. Adobe started to develop different types of fonts after seeing the success of PostScript for both Apple and Microsoft users. Publishing can’t live without fonts/typefaces. In 1983, Apple became the first company to get a PostScript license, and two years later in 1985, Apple Inc incorporated PostScript for its Macintosh compatible laser-writer printer. Soon after the founding of Adobe, the desktop publishing technology known as PostScprit became a huge success.
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